How to apply promotions and supplements to experiences?
Promotions and supplements help you fine-tune your pricing strategy in KOOB. Whether you're offering early bird deals, last-minute discounts, or applying seasonal surcharges, KOOB's Promo/Sup module gives you full flexibility to adjust your prices by experience type, season, and target Tour Operator (TO).
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Customize your pricing with flexible discounts and surcharges
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Target specific TOs with exclusive promotions
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Automate expiration and archiving of deals
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Increase your competitiveness and revenue management
π Objective: Learn how to create, activate, and manage promotions and supplements for programs, activities, extras, and transfers in KOOB.
Where to create promotions & supplements?
For every experience type (program, activity, transfer, extra), KOOB includes a dedicated Promo/Sup tab.
Steps:
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Open the experience
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Go to the Promo/Sup tab (top left)
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Click "New" to start creating a new deal
Creating promotions & supplements
When you click "New", you'll be asked to define the key attributes of your deal:
Field | Description |
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Name | Internal + visible title (e.g., "Early Bird 10% Discount") |
Type | Choose one: % discount, fixed amount discount, % supplement, fixed surcharge |
Validity Period | Define from/to dates when the deal is active |
Applicable Days | Select specific days of the week (e.g., weekdays only) |
Per Pax or Per Product | Decide if it applies per person or for the full group |
Applicable TOs | Restrict visibility to certain Tour Operators |
Cumulative with | Choose if the deal can be combined with others |
Status | Draft = hidden /Operational = Active / Archived = Stopped |
β Tip: Always set the Status to Operational to activate the deal.
π Archived promotions: When a deal expires, it automatically moves to Archived, but can be duplicated or reactivated at any time.
How it works per experience type ?
β Extras
Promotions for extras are useful to encourage upsells or reduce price friction.
β Examples:
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Free SIM with booking β 100% discount on SIM extra
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VIP upgrade supplement β +$20 per person
π "Cumulative with" feature allows you to stack multiple deals (e.g., Early Bird + Upsell).
π Transfers
Offer flexibility for transfer pricing based on volume, season, or day of the week.
β Examples:
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Airport Pickup Promotion β β$5 on weekdays
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Holiday Surcharge β +$25 from Dec 20 to Jan 5
π Combine promotions with per-Pax settings if your pricing is per seat.
π Activities
Adjust pricing to reflect peak hours, slow seasons, or create custom offers for select TOs.
β Examples:
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Weekend Surcharge β +15% on Sat/Sun
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Low Season Promotion β β$10 for MayβJune
π Use Per Pax for entry-based experiences like tours or attractions.
π§ Programs
Use promotions to drive sales for specific departure periods or encourage early bookings. Surcharges are useful for high-season pricing.
β Examples:
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Early Bird Discount β 10% off if booked before March 31
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High Season Supplement β +$100 for July/August departures
π Available options:
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Per Pax or Per Product
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Specific TO Access
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Daily validity
Takeaways
β Use the Promo/Sup tab on any experience to create dynamic deals
β Customize the type, period, and TO access of each promotion or supplement
β Choose whether it applies per Pax or per Group
β Set deals as Operational to activate them
β Expired deals auto-archive but remain reusable anytime
FAQ
Can I apply multiple promotions at once?
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Yes β You can set cumulative rules to allow stacking.
Do I have to delete expired promotions?
β No. Theyβre automatically archived and can be reactivated or duplicated.
Can I set different promotions for different TOs?
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Yes. Use the TO Access field to limit visibility to selected partners.
Where do promotions / supplements appear for TOs?
π§Ύ In the booking process Marketplace Experience, during Trip Designer booking process, in the booking details TO and DMC (Clients' bookings).
Related Articles
π Need help? Visit the KOOB Knowledge Base or contact KOOB Support π