What are the different types of experiences I can create (extra, transfer, activity, program)?

✅ Create structured experiences for every type of travel service.
✅ Ensure TOs can easily combine, filter, and book relevant services.
✅ Enable flexibility by allowing standalone or optional bookable elements.
✅ Duplicate existing experiences to save time when building similar products.

🚀 Objective: Understand and choose the correct experience type to match your service, optimize your catalog, and ensure seamless product bundling in the KOOB Marketplace.

Comparison Table: Experience types in KOOB

Experience Type	Can be booked Alone?	Can be an option?	Duration	Description
Extras	❌ No	✅ Yes	Varies	Optional add-ons to customize an experience
Transfers	✅ Yes	✅ Yes	Varies	Transportation from point A to point B
Activities	✅ Yes	✅ Yes	Minutes – Half a day	Short experiences that can be booked alone
Programs	✅ Yes	✅ Yes	1+ days	Multi-day excursions, tours, or packages

Extras

Extras are services that cannot be booked alone. They are only available as optional add-ons to transfers, activities, or programs.

✅ Cannot be booked alone – must be added to another experience.
✅ Used for customization & upselling.
✅ Can include services, equipment, permits, or special arrangements.

Examples:

Private guide upgrade for a city tour.
Personalized airport welcome service.
Portable WiFi router rental for travelers.
Fast-track airport VIP service.
VISA processing assistance.

📌 Extras allow customization and enhancement of existing experiences without being sold as standalone products.

Transfers

Transfers refer to transportation services that move travelers from one location to another by vehicle, train, plane, or boat. These can be booked as standalone services or as part of a larger itinerary (options).

✅ Fixed start & end locations (e.g., Airport → Hotel, City → City).
✅ Choice of transfer type (Land, Air, Rail, Boat).
✅ Vehicle & service details (e.g., private car, shared shuttle, economy/business class).
✅ Luggage policy, seating arrangements & onboard services.

Examples of Transfers:

Private car transfer from Bangkok Airport to a hotel.
Speedboat transfers from Phuket to Koh Phi Phi.
Domestic flight transfer from Hanoi to Ho Chi Minh City.
Luxury train transfer from Paris to Milan.

📌 Transfers are essential for connecting different segments of an itinerary or offering standalone transportation solutions for travelers.

Activities

An Activity is a short-duration service that can be booked alone. It typically lasts from a few minutes to half a day and can also be added as an option within a program.

✅ Short-duration experience (minutes to half a day).
✅ Can be booked as a standalone service or as part of a program.
✅ Optional add-on for more flexibility.
✅ Guide and language selection available.

Examples of Activities:

1-hour Thai cooking class in Bangkok.
3-hour guided city walking tour in Paris.
Half-day snorkeling excursion in the Maldives.
Sunset camel ride in the Moroccan desert.

📌 Unlike Extras, Activities are visible and bookable directly on the marketplace if the "Can this product be booked on its own on the marketplace?" button is set as YES.

Activities are short, immersive experiences that TOs can book as independent services or integrate into larger programs.

Programs

Programs are structured multi-day excursions, extensions, or tours that include various components like transfers, accommodations, meals, and activities. Programs range from 1 day to unlimited days and are often the core products DMCs sell to TOs.

✅ Multi-day itineraries with structured day-by-day content.
✅ Can include accommodation, meals, and guided experiences.
✅ Combinations of activities, transfers, and services.
✅ Customization through options & extras.

Examples of Programs:

6-day Bangkok & Chiang Mai Cultural Tour (including hotels & guided visits).
12-day Vietnam Discovery (Hanoi, Halong Bay, Hoi An, Ho Chi Minh City).
3-day Luxury Safari in Kenya (game drives & private lodge).
15-day Self-Drive Tour in Iceland (car rental & suggested accommodations).

📌 Programs are pre-designed packages that TOs can book as ready-made tours or customize with add-ons and optional services.

Importing or duplicating an Experience

To save time and ensure consistency, KOOB allows you to import or duplicate an existing experience:

Go to the Experiences Catalog.
Click "Create Experience" and use the "Import" feature from an existing experience.

Modify the content (e.g., dates, pricing, descriptions) as needed.

Edit or click Save and Next.

✅ This is especially useful when offering similar products with slight variations (e.g., same tour in different languages or durations).

Takeaways

✅KOOB supports 4 types of Experiences: Transfer, Program, Activity, Extra.

✅Each type has its own purpose and visibility rules within the KOOB Marketplace.

✅Use Activities and Programs for visible, standalone experiences.

✅Use Extras to enhance experiences with optional services.

✅Transfers cover all transportation needs between points.

✅Duplicating or importing helps speed up your catalog setup.

FAQ

Q: Can I turn an Activity into an Extra later?
❌Not directly. Each experience type has a dedicated setup. You will need to recreate it as an Extra and link it accordingly.

Q: Are Extras visible on the KOOB Marketplace?
❌ No. They only appear when linked to another experience (Program, Activity, or Transfer).

Q: Can a Transfer include an Extra like a private driver?
✅Yes. You can add Extras such as a dedicated driver, meet-and-greet service, or VIP car upgrade.

Q: What is the difference between an Activity and a short Program?
✅Activities are standalone and usually shorter (a few hours), while Programs are multi-day itineraries and include multiple services like accommodations and transfers.

Q: Can I copy an existing experience and just change the title or price?
✅Yes. Use the Import feature to quickly create variations of your products.

📌 Need help? Visit the KOOB Knowledge Base or contact KOOB Support for assistance. 🚀